Online Privacy and Social Networks
Creepy is an unusual
description for a business agreement, yet an online privacy watchdog used
creepy to describe Twitter’s decision to allow a company access to Tweetsdating back to January 2010. The company
will mine about 250 million Tweets daily by its own estimate for information
and sell the data to businesses for their marketing campaigns. Old tweets that many believe will remain in
the archives or disappear completely will now return in the form of advertising
campaigns to haunt their authors.
Twitter has some company in its misery.
German authorities rapped Facebook in 2011 for the social network’s facial recognition software
that automatically tags photos uploaded to the site, although users can disable
the automatic tagging feature. Facebook
claims that the program is a godsend to users who upload entire albums at a
time with scores of friends to tag, but Internet rights advocates and fans of
spy films believe otherwise. Facebook’s
use of user data and increasing public access to the profiles of its 845
million users are also noxious stimulants to privacy activists.
Online privacy
advocates saw a red flag in the re-sharing option of Google Plus that enables
content shared within a user’s inner circle to spread beyond his close
friends. Activists saw another red flag
in Google’s plan to link its social network to its other services that can
expose the identities of users who are using pseudonyms in Gmail, YouTube, and
other Google services. The plan will
unmask JohnnyD’Hunk on YouTube as a skinny man.
Google has also wrestled with US attorneys general over its new privacy
policy that combines user information from its different services into one.
With about one in sixpeople owning a social network account, the temptation and pressure to join an
online social network are overwhelming and the opportunities to disclose much
more than a user’s real name, date of birth, and gender that he provided upon
registration too numerous.
By requiring users to
reveal personal information upon registration, teasing people to broadcast even
their breakfasts to the world, and through corporate and computer software
ingenuity, online social networking gnaws at a person’s privacy until what is
left of the curtain that blinds the world to a man’s secrets is a diaphanous
veil.
-Prospero Pulma Jr.
Labels: Facebook, facial recognition software, Google Plus, online privacy, social networks, Twitter